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American Trust
American Trust is a registered investment adviser and financial services firm headquartered in Lexington, Kentucky. The firm operates as a diversified asset manager serving a broad range of clients including individuals, corporations, and institutions. It specializes in portfolio management, retirement plan consulting, and investment advisory services. The legal entity traces its roots to Indiana (originally incorporated as Peerson & Company, Inc. in 1968), and it is regulated by the SEC and a member of FINRA. The firm is known for integrating traditional wealth management offerings with retirement plan expertise.
Investment Strategy
American Trust follows a diversified investment strategy, focusing on long-term portfolio growth through allocations across equities, ETFs, and fixed income securities. The firm prioritizes broadly diversified portfolios, utilizing top holdings such as Vanguard S&P 500 ETF, iShares Core Dividend Growth ETF, and various bond and mid-cap index funds. The firm also participates in underwriting activities and custom strategies based on client objectives, aiming to optimize risk-adjusted returns while maintaining rigorous compliance and due diligence processes. Their approach blends fundamental analysis with strategic asset allocation and periodic rebalancing, designed to serve both individual and institutional clients.
Latest 13F Filing Activity
American Trust filed their most recent 13F report on Jun 30, 2025 disclosing 300 equity positions with a total 13F market value of $1B. The fund increased holdings in Vanguard S&P 500, Vanguard Intermed Term Bond Etf, Vanguard Mega Cap Growth Etf among other positions. American Trust reduced exposure to Unitedhealth Group, Ishares Russell 1000 Value Inde, Ishares Msci Eafe Index FD among others.
Top Holdings
Equity Positions (300)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) |
|---|---|---|---|---|---|---|---|
V VOO | VANGUARD S&P 500 | 17.30% | $183.6M | 323,290 | $567.87 | $568.03 | +$183.3M |
B BIV | VANGUARD INTERMED TERM BOND ETF | 7.73% | $82.1M | 1,061,008 | $77.34 | $77.34 | +$82.1M |
D DGRO | ISHARES CORE DIVIDEND GROWTH | 5.53% | $58.7M | 917,657 | $59.87 | $63.94 | +$19.4M |
I IJH | ISHARES CORE S&P MID-CAP ETF | 4.57% | $48.5M | 782,741 | $60.40 | $62.02 | +$3.9M |
V VB | VANGUARD SMALL CAP ETF | 4.26% | $45.2M | 190,635 | $229.07 | $236.98 | +$17.3M |
Industry Allocation
Investment Team (2)
| Name | Role | Location | |
|---|---|---|---|
 | Senior Analyst | Nashville, TN , United States | |
J John Mcclain | Senior Vice President and Portfoliop Manager | IA , United States |
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