About
Joseph Choi, CFA, is an Analyst at APIS Capital Advisors, LLC, based in New York, where he operates as a sector generalist across global public equity markets. In this role, he leverages a borderless, cross-regional analytical approach to identify and evaluate investment opportunities spanning the U.S., Europe, and Asia, supporting the firm’s eclectic and performance-driven global portfolio.
Prior to joining APIS, Joseph was a Senior Analyst at PSQ Capital, a multi-billion dollar New York–based family office, where he spent more than eight years conducting deep fundamental equity research across multiple sectors and geographies, with particular emphasis on public equities in developed and emerging markets. Earlier in his career, he co-founded a technology start-up focused on Augmented Reality (AR) and gesture recognition, demonstrating his entrepreneurial background and expertise in emerging technologies.
Joseph holds a Bachelor of Science in Finance from the Leonard N. Stern School of Business at New York University and has been a CFA charterholder since 2017, evidencing robust academic training and professional credentialing in financial analysis and investment management. His broad experience enables him to contribute to global stock selection and foster strong investment outcomes for institutional clients.
Career History
| Organization | Role | Date Range | Details | 
|---|---|---|---|
| Apis Capital Advisors, LLC | Analyst | Apr 2023 to Present | — | 
| Marcus & Millichap | Research Analyst | Jun 2013 to Jun 2014 | — | 
| PSQ Capital | Senior Analyst | Jan 2017 to Apr 2023 | — | 
| PSQ Capital | Analyst | Aug 2014 to Jan 2017 | — | 
| Curiomotion LLC | Business Executive | May 2012 to Oct 2012 | — | 
| Curiomotion LLC | Business Intern | Oct 2011 to Apr 2012 | — | 
| Ascend Global Investments, LLC | Analyst | Jul 2011 to Sep 2011 | — | 
| KPMG | Research Intern | Oct 2010 to Dec 2010 | — | 
| Deloitte | Summer Analyst | Jun 2010 to Aug 2010 | — | 
Education
New York University, Stern School of Business
Bachelor's degree, Finance, General
2007 — 2012
Others at Apis Capital Advisors, LLC (3)
| Name | Role | Location | 
|---|---|---|
| Analyst | Minneapolis, MN , United States | |
| Analyst | Minneapolis, MN , United States | |
| JJohn Mucher | Analyst | New York, NY , United States |