Royal Fund Management, LLC
Royal Fund Management, LLC is an SEC-registered investment adviser headquartered in Lady Lake, Florida. Established in 2007 by Mark Royal Sorensen, the firm employs over 90 professionals and provides comprehensive investment advisory services primarily to individual investors and high net-worth individuals. The firm serves clients nationwide, focusing on personalized wealth management and financial planning services.
Investment Strategy
Royal Fund Management delivers tailored investment solutions with an emphasis on diversified portfolio management, primarily for individual and high net-worth clients. They manage both discretionary and non-discretionary accounts, utilizing a long-term investment approach and extensive security selection across equities and ETFs. The firm prioritizes client goals, risk management, and periodically rebalances portfolios to adapt to evolving market conditions and life circumstances.
Top Holdings
Equity Positions (247)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) |
|---|---|---|---|---|---|---|---|
V VOO | VANGUARD INDEX FDS | 3.10% | $31.3M | 54,872 | $470.35 | $568.03 | +$3.5M |
M MSFT | MICROSOFT CORP | 3.08% | $31.1M | 62,322 | $374.90 | $497.41 | +$17.2M |
S SPY | SPDR S&P 500 ETF TR | 2.58% | $26.0M | 42,000 | $608.28 | $617.85 | +$23.8M |
X XLF | SELECT SECTOR SPDR TR | 2.07% | $20.9M | 398,084 | $45.44 | $52.37 | +$1.1M |
T TLT | ISHARES TR | 1.95% | $19.6M | 222,300 | $89.58 | $88.25 | +$16.6M |
Options Positions (10)
| Ticker | Security | Action | Type | Notional Value | Contracts | Underlying Price | Premium Paid | Change (Contracts) | Change (Value) |
|---|---|---|---|---|---|---|---|---|---|
H HOOD | ROBINHOOD MKTS INC | Bought | Call | $5.6M | 599 | $93.63 | $93.11 | +593 | +$5.6M |
U UBER | UBER TECHNOLOGIES INC | Bought | Call | $4.0M | 430 | $93.30 | $92.55 | +419 | +$3.9M |
C CAVA | CAVA GROUP INC | New | Call | $4.0M | 473 | $84.23 | $84.23 | +473 | +$4.0M |
N NVDA | NVIDIA CORPORATION | Sold | Call | $4.0M | 252 | $157.99 | $121.31 | -5 | +$1.3M |
M MRVL | MARVELL TECHNOLOGY INC | New | Call | $3.8M | 495 | $77.40 | $77.40 | +495 | +$3.8M |