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Gradient Investments LLC

CIK:0001542265
Investment Adviser
$7B AUM
369 holdings
Arden Hills, MN, United States
Founded:2011
40 employees
Latest filing:Sep 30, 2025

Gradient Investments LLC is an independent, privately-owned, fee-based, SEC-registered investment adviser headquartered in Arden Hills, Minnesota. Founded in 2011, the firm provides professional money management services to individuals, employer-sponsored pension plans, foundations, endowments, and corporations, primarily through exchange-traded funds (ETFs), options, and separately managed accounts. As of 2025, the firm manages approximately 40 employees and serves over 67,000 accounts, focusing on customized investment strategies and direct client access to portfolio managers.

Investment Strategy

Gradient Investments LLC employs an actively managed investment approach, guided by its proprietary Wright Investment Strategy, which mirrors the 3-Axis Control System used in aviation. The firm emphasizes active risk management by minimizing volatility (standard deviation) in client portfolios through broad diversification and continuous asset monitoring. Each investment portfolio is tailored to an individual client’s objectives, risk tolerance, and time horizon, as opposed to using one-size-fits-all models. The investment selection process is client-focused, leveraging thorough due diligence, long-term perspectives, and performance measured against client-specific goals to deliver higher returns with lower volatility than comparable benchmarks.

Top Buys
U
UYLDANGEL OAK FUNDS TRUST
+$72.0M
Q
QQQMINVESCO EXCH TRADED FD TR II
+$63.2M
I
IETCISHARES U S ETF TR
+$52.0M
X
XLFSELECT SECTOR SPDR TR
+$43.9M
S
SPLGSPDR SERIES TRUST
+$35.3M
Top Sells
U
ULSTSSGA ACTIVE ETF TR
-$72.7M
Q
QUALISHARES TR
-$68.2M
B
BBUSJ P MORGAN EXCHANGE TRADED F
-$53.6M
B
BAPRINNOVATOR ETFS TRUST
-$45.8M
X
XBAPINNOVATOR ETFS TRUST
-$45.4M

Top Holdings

S
SPLGSPDR SERIES TRUST
+4.9%$293.7M
N
NVDANVIDIA CORPORATION
+2.5%$147.9M
M
MSFTMICROSOFT CORP
+2.5%$147.7M
A
AMZNAMAZON COM INC
+2.1%$125.6M
A
AAPLAPPLE INC
+2.0%$122.7M

Equity Positions (357)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
S
SPLG
SPDR SERIES TRUST4.90%$293.7M3,749,672$56.69$78.34+$35.3M
N
NVDA
NVIDIA CORPORATION2.47%$147.9M792,506$62.35$186.58+$25.9M
M
MSFT
MICROSOFT CORP2.47%$147.7M285,163$304.04$517.95+$11.7M
A
AMZN
AMAZON COM INC2.10%$125.6M571,895$148.82$219.57+$4.8M
A
AAPL
APPLE INC2.05%$122.7M481,952$131.53$254.63+$27.3M

Industry Allocation

SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+5.6%
SEMICONDUCTORS & RELATED DEVICES
+3.9%
SERVICES-PREPACKAGED SOFTWARE
+3.6%
COMMODITY CONTRACTS BROKERS & DEALERS
+2.2%
NATIONAL COMMERCIAL BANKS
+2.1%