Sherman Asset Management, Inc.
Sherman Asset Management, Inc. is an investment advisory and asset management firm headquartered in Ventura, California. Founded in 2014 by Roy Sherman, a CFA charterholder and CFP practitioner, the firm specializes in providing discretionary investment management and financial planning services. Its clientele consists primarily of individuals (including high net worth) and business owners, particularly solopreneurs, whom the firm helps with tax reduction strategies and resource optimization. As of 2025, the company has one employee—its founder Roy Sherman—and manages over $120 million in assets.
Investment Strategy
Sherman Asset Management, Inc. provides continuous discretionary management of investment accounts, focusing on aligning clients’ financial resources with their personal goals. The firm specializes in helping solopreneurs and high-net-worth individuals maximize the effectiveness of their wealth, with an emphasis on tax reduction strategies and tailored financial planning. Roy Sherman's dual expertise as a CFA charterholder and CFP practitioner informs a disciplined, fiduciary approach guided by high professional and ethical standards, combining investment management with psychological and business planning insights.
Top Holdings
Equity Positions (146)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) | 
|---|---|---|---|---|---|---|---|
| IIVV | ISHARES CORE S&P 500 ETF | 17.87% | $20.2M | 32,458 | $587.70 | $620.90 | +$693.5K | 
| VVTI | VANGUARD TOTAL STOCK MARKET ETF | 9.58% | $10.8M | 35,552 | $289.48 | $303.93 | +$1.0M | 
| IIJR | ISHARES CORE S&P SMALL CAP ETF | 6.85% | $7.7M | 72,877 | $115.22 | $109.29 | +$100.2K | 
| XXLK | TECHNOLOGY SELECT SECTOR SPDR FUND | 6.65% | $7.5M | 29,600 | $232.02 | $253.23 | +$1.2M | 
| TTSLA | TESLA INC COM | 4.89% | $5.5M | 17,366 | $334.45 | $317.66 | +$4.5M |