Bob Bridges

Bob Bridges, CFA, is Senior Managing Director, Chief Investment Officer, and Head of Equity at Sterling Capital Management LLC, based in Charlotte, NC. He oversees the firm's Equity Opportunities Group and Insight Equity Group, and also co-leads Sterling's Factor Investing and Behavioral Finance team, driving the development and management of equity strategies focused on both fundamental and quantitative approaches.

Bridges has deep expertise in equity portfolio construction, risk analytics, and quantitative analysis, with a particular focus on U.S. equities—especially small-cap and mid-cap value strategies, behavioral finance, and factor-based investing. His investment leadership includes overseeing behavioral equity portfolios and designing novel factor-based strategies, such as the Behavioral Small Cap Value strategy and further expansion into diverse equity segments.

Bridges joined Sterling Capital in 1996, bringing investment experience dating back to 1991, and previously worked as a research analyst and committee member at Bridges Investment Counsel (now Bridges Trust). He holds a B.S. in Business from Wake Forest University and is a Chartered Financial Analyst (CFA), with affiliations to the CFA Institute and CFA Society North Carolina. His significant contributions include pioneering Sterling's factor-based research and portfolio innovation, advancing the firm's expertise in behavioral finance, and guiding multi-billion dollar equity portfolios for institutional and individual investors.