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Winch Advisory Services, LLC

CIK:0001585822
Investment Adviser
$511M AUM
498 holdings
Appleton, WI, US
Founded:1998
18 employees
Latest filing:Jun 30, 2025

Winch Advisory Services, LLC (doing business as Winch Financial) is an SEC-registered investment adviser headquartered in Appleton, Wisconsin. Founded in 1998, the firm serves clients primarily in the United States and provides personalized investment supervisory services and individual portfolio management. The adviser is majority owned by members of the Winch family and employs approximately 18 professionals. Their clientele covers both individual investors (including high net worth) as well as pension and profit-sharing plans.

Investment Strategy

Winch Advisory Services develops personalized investment policies for each client through in-depth discussion of goals, objectives, and circumstances, including risk tolerance and time horizon. They provide continuous, discretionary management of client portfolios, focusing on customizing allocations to match the client's needs. The firm implements individual portfolio management strategies, aiming for long-term growth and preservation of wealth, with a particular emphasis on transparency and fiduciary responsibility. Investment selections span equities, ETFs, and other publicly traded securities, tailored to client objectives and diversification requirements.

Top Buys
N
NVDANVIDIA CORP
+$10.1M
M
MSFTMICROSOFT CORP
+$4.7M
S
SPTMSPDR PORTFOLIO S&P 1500 COMPOSITE STOCK MARKET ETF
+$3.8M
A
AMZNAMAZON.COM INC
+$2.1M
N
NFLXNETFLIX INC
+$2.0M
Top Sells
A
AAPLAPPLE INC
-$2.5M
B
BRK-BBERKSHIRE HATHAWAY INC CL B
-$1.5M
B
BILSPDR BLOOMBERG 1-3 MONTH T-BILL ETF
-$1.4M
S
SHVISHARES SHORT TREASURY BOND ETF
-$250.6K
C
CVXCHEVRON CORP
-$134.1K

Top Holdings

S
SPTMSPDR PORTFOLIO S&P 1500 COMPOSITE STOCK MARKET ETF
+10.6%$43.5M
N
NVDANVIDIA CORP
+8.1%$33.1M
V
VGSHVANGUARD SHORT TERM TREASURY ETF
+7.0%$28.5M
V
VCITVANGUARD INTERMEDIATE TERM CORP BOND ETF
+6.1%$25.1M
A
AAPLAPPLE INC
+5.7%$23.2M

Equity Positions (482)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
S
SPTM
SPDR PORTFOLIO S&P 1500 COMPOSITE STOCK MARKET ETF10.63%$43.5M581,248$41.01$74.89+$3.8M
N
NVDA
NVIDIA CORP8.09%$33.1M209,805$7.20$157.99+$10.1M
V
VGSH
VANGUARD SHORT TERM TREASURY ETF6.96%$28.5M485,033$60.04$58.78+$119.0K
V
VCIT
VANGUARD INTERMEDIATE TERM CORP BOND ETF6.12%$25.1M302,270$80.51$82.92+$791.3K
A
AAPL
APPLE INC5.66%$23.2M112,963$36.93$205.17-$2.5M

Industry Allocation

SEMICONDUCTORS & RELATED DEVICES
+9.7%
SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+7.0%
SERVICES-PREPACKAGED SOFTWARE
+6.4%
ELECTRONIC COMPUTERS
+5.7%
RETAIL-CATALOG & MAIL-ORDER HOUSES
+4.4%