- NextPlat Corp. has **officially launched its Florida Sunshine brand of premium vitamins and supplements** in domestic and international markets, including the **United States, the UK, and multiple European markets**.  **[1058307_20250916FL73962:0]** 
- The company is also **preparing for entry into the large Chinese market on Alibaba's Tmall Global** following approval, with **sales expected to begin in the fourth quarter of 2025**.  **[1058307_20250916FL73962:0]** 
- The product rollout will be supported by an **AI-powered digital advertising platform** and a Shopify Preferred Partner advertising team.  **[1058307_20250916FL73962:0]** 
- NextPlat notes that **changes to import tariffs on U.S.-produced goods in China could negatively impact sales** of its Made-In-USA Florida Sunshine products.  **[1058307_20250916FL73962:0]**

NextPlat Launches Florida Sunshine Brand and Gains China Market Approval

- NextPlat Corp announced a strategic expansion of its healthcare operations, including new senior leadership appointments and investments.  **[1058307_20250826FL58717:0]** 
- **Birute Norkute** was named **Vice President of Healthcare Operations**, overseeing NextPlat's healthcare and pharmacy businesses.  **[1058307_20250826FL58717:0]** 
- **Alexis Fernandez** was appointed **Director of Pharmacy**, bringing over 20 years of clinical and administrative pharmacy experience.  **[1058307_20250826FL58717:0]** 
- The company is making investments into **PharmcoRx** to support increased growth and profitability, including dedicated sales and marketing professionals focused on securing **340B and Long-Term Care (LTC) contracts**, and has begun a **technology upgrade cycle**.  **[1058307_20250826FL58717:0]**

NextPlat (NXPL)