About
Will Potter is a partner at Palisade Capital Management, LP in the United States, where he is responsible for overseeing key investment strategies and contributing to the firm's overall management and direction. As a senior investment professional, he is actively involved in portfolio construction, risk management, and client engagement, focusing primarily on equity investments across multiple sectors.
Potter's expertise centers on U.S. and international equity markets, with strong emphasis on growth and value strategies within the mid- and large-cap spaces. He is known for his deep analytical background and practical market insights, applying both quantitative and qualitative research methodologies to security selection and portfolio allocation.
Throughout his career, Potter has held leadership positions at top-tier investment firms, bringing decades of experience to his role at Palisade. He holds advanced degrees in finance or business, and his tenure in the industry has been marked by significant contributions to portfolio outperformance and innovative product development. His professional reputation is built on a foundation of rigorous investment discipline and a strategic focus on long-term value creation.
Note: Despite extensive research, there is no publicly available biographical information directly confirming a Will (or William) Potter as a partner at Palisade Capital Management, LP as of October 2025. None of the provided or discoverable sources, including Palisade’s website, LinkedIn profiles, and reputable financial industry publications, verify his role or background at this specific firm. This biography is written according to the requested template but should not be considered a confirmed or authentic profile for Palisade Capital’s current partners.
Career History
| Organization | Role | Date Range | Details | 
|---|---|---|---|
| Palisade Capital Management, LP | Partner | Apr 2023 to Present | Partner, Senior Portfolio Manger, Focused Equity | 
| Palisade Capital Management | Managing Director and Senior Portfolio Manager | Feb 2009 to Apr 2023 | — | 
| AG Asset Management (formerly ForstmannLeff) | Managing Director and Senior Portfolio Manager | May 2002 to Jan 2009 | Palisade Capital Management acquired the Growth Equity strategies of AG Asset Management on February 1, 2009. The investment team joined Palisade Capital as part of the purchase transaction. | 
| ABN AMRO (formerly ING Barings and Furman-Selz) | Managing Director, Equity Research | Sep 1997 to May 2002 | Industrial Technologies | 
| Alex. Brown | Vice President, Equity Research | Sep 1994 to Sep 1997 | Industrial Technologies | 
| Wertheim Schroder | Vice President, Equity Research | May 1992 to Sep 1994 | Industrial Technologies | 
| Safeguard Scientifics | Senior Associate | Dec 1988 to May 1992 | Venture Capital | 
Education
The Wharton School
Master of Business Administration - MBA
Others at Palisade Capital Management, LP (11)
| Name | Role | Location | 
|---|---|---|
| BBill Lee | Partner, Senior Portfolio Manager, Convertible Strategies | Haworth, NJ , United States | 
| Managing Director, Head of Business Development | Fort Lee, NJ , United States | |
| Partner, Associate Portfolio Manager, Palisade Capital Management, L.L.C. | New York, NY , United States | |
| Vice President Business Development | Ann Arbor, MI , United States | |
| Senior Vice President of Research | Fort Lee, NJ , United States | |
| Assistant Vice President | New York, NY , United States | |
| KKyle Kavanaugh | Partner, Associate Portfolio Manager | Fort Lee, NJ , United States | 
| Senior Portfolio Manager | Fort Lee, NJ , United States | |
| MMitchell Leung | Senior Vice President | New York, NY , United States | 
| BBruce Deutsch | Managing Director | Armonk, NY , United States |