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Shum Financial Group, Inc.
Shum Financial Group, Inc. is a Registered Investment Adviser headquartered in Alameda, California. Founded in 2011, the firm specializes in providing personalized investment advisory and financial planning services to individuals, particularly high net worth individuals, as well as a small number of charitable organizations and pension plans. With a team of 4 employees, Shum Financial Group focuses on crafting individualized financial roadmaps and remains committed to lifelong client relationships and education. The firm is dedicated to fee-based advice and helping clients achieve long-term financial independence.
Investment Strategy
Shum Financial Group emphasizes independence, integrity, and an individualized approach to investment management. Their strategy focuses on financial planning at its core, providing guidance tailored to each client's goals and circumstances. The firm offers discretionary management with a diversified approach, investing in equities across multiple sectors (e.g., Apple, Microsoft, Johnson & Johnson, Amazon), as well as exchange-traded and index funds, aiming for optimal growth and preservation of wealth. The team leverages decades of experience and modern portfolio theory to manage risk and performance while building long-term client relationships.
Latest 13F Filing Activity
Shum Financial Group, Inc. filed their most recent 13F report on Sep 30, 2025 disclosing 94 equity positions with a total 13F market value of $134M. The fund increased holdings in Ishares TR, Apple Inc., Ishares TR among other positions. Shum Financial Group, Inc. reduced exposure to General Dynamics Corp., Automatic Data Processing in, Ishares TR among others.
Top Holdings
Equity Positions (94)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) |
|---|---|---|---|---|---|---|---|
E EFV | ISHARES TR | 7.19% | $9.6M | 142,060 | $67.83 | $67.83 | +$9.6M |
A AAPL | APPLE INC | 6.70% | $9.0M | 35,281 | $254.63 | $254.63 | +$9.0M |
Q QUAL | ISHARES TR | 4.28% | $5.7M | 29,477 | $194.50 | $194.50 | +$5.7M |
M MSFT | MICROSOFT CORP | 4.25% | $5.7M | 10,987 | $517.95 | $517.95 | +$5.7M |
I IGLB | ISHARES TR | 3.74% | $5.0M | 97,260 | $51.54 | $51.54 | +$5.0M |
Industry Allocation
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