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WPP (WPP)

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Recent press releases and 8-K filings for WPP.

WPP Announces "Elevate28" Strategic Plan and 2025 Preliminary Results
WPP
Earnings
Guidance Update
New Projects/Investments
  • WPP announced "Elevate28," a multi-year strategic plan to simplify its business, restore growth, and drive long-term value, targeting £500m in gross annualised cost savings by 2028.
  • For the full year 2025, WPP reported revenue of £13,550m, down 8.1% reported and 3.6% like-for-like, with revenue less pass-through costs at £10,176m, down 10.4% reported and 5.4% like-for-like.
  • Headline operating profit for 2025 was £1,321m, resulting in a 13.0% margin, a 1.8pt like-for-like decrease, and reported diluted EPS was (20.0)p.
  • The company expects like-for-like revenue less pass-through costs to decline in the mid to high-single digits in the first half of 2026, with an improving trajectory in the second half, and forecasts a full-year headline operating profit margin between 12% and 13%.
  • The Board proposed a full-year dividend of 15.0p per share for 2025 and intends to maintain this annual dividend level in 2026.
1 day ago
WPP Reports 2025 Preliminary Results and Outlines Elevate 28 Strategy
WPP
Earnings
Guidance Update
New Projects/Investments
  • WPP reported a full-year 2025 like-for-like revenue less pass-through costs decline of 5.4% and a headline operating margin of 13%, with fully diluted EPS decreasing 28.4% to 63.2 pence.
  • For 2026, WPP anticipates like-for-like revenue less pass-through costs to be down mid-to-high single digits % in the first half, with an improving trajectory in the second half, and a headline operating profit margin in the range of 12%-13%.
  • As part of its Elevate 28 plan, WPP aims to unlock GBP 500 million of gross annual cost savings by 2028, stabilize operational performance in 2026, and return to growth during 2027.
  • WPP is transitioning to a single company model with four operating units across four regions and is elevating its existing Enterprise Solutions capability into a new operating unit, which currently generates $1.8 billion of revenue.
1 day ago
WPP reports H2 2025 results and unveils Elevate28 strategy
WPP
Earnings
Guidance Update
Demand Weakening
  • Like-for-like revenue less pass-through costs declined 5.4% for FY 2025, with Q4 showing a 6.9% drop, reflecting client losses and cautious spending; headline operating margin was 13%, down 180 basis points year-on-year.
  • Fully diluted EPS fell 28.4% year-over-year to 63.2 pence; total dividend for 2025 was reduced to 15 pence.
  • WPP announced the Elevate28 strategy, aiming to simplify operations, drive growth, and leverage its agentic marketing platform, WPP Open, with a focus on AI and integrated client solutions.
  • Net debt increased to GBP 2.2 billion at year-end 2025, but average adjusted net debt was stable at GBP 3.4 billion; Fitch assigned WPP a BBB rating with a stable outlook.
  • Guidance for 2026 anticipates mid-to-high single digit decline in like-for-like net revenue in H1, with improving trajectory in H2, and headline operating margin in the range of 12%-13%.
1 day ago
WPP Reports H2 2025 Results and Unveils Elevate28 Strategy
WPP
Earnings
Guidance Update
New Projects/Investments
  • WPP reported H2 2025 revenue less pass-through costs of GBP 10.2 billion, a 10.4% decrease year-on-year, and headline diluted EPS of 63.2 pence, down 28.4%. The board recommended a total dividend of 15 pence for 2025.
  • For 2026, WPP guides for like-for-like revenue less pass-through costs to be down mid-to-high single digits % in the first half, with an improving trajectory in the second half, and a headline operating profit margin in the range of 12%-13%.
  • The company launched its "Elevate28" strategy, targeting GBP 500 million in gross annual cost savings by 2028 and anticipating a return to growth in 2027. This strategy involves simplifying the company into four operating units and investing in media, high-velocity production, and Enterprise Solutions.
  • Net debt at year-end 2025 increased to GBP 2.2 billion from GBP 1.7 billion in 2024, with the average adjusted net debt to headline EBITDA ratio rising to 2.2 times from 1.8 times. Fitch Ratings assigned WPP a BBB rating with a stable outlook.
1 day ago
WPP plc Reports BlackRock, Inc. Change in Major Holdings
WPP
Proxy Vote Outcomes
  • BlackRock, Inc. notified WPP plc of a change in its major holdings, with the threshold crossed on December 19, 2025.
  • BlackRock, Inc.'s total voting rights in WPP plc decreased from 12.24% in the previous notification to 9.93%.
  • As of December 19, 2025, BlackRock, Inc. held a total of 107,478,863 voting rights in WPP plc, comprising 8.29% attached to shares and 1.64% through financial instruments.
Dec 22, 2025, 3:24 PM
WPP Prices €1,000 Million Bond Issuance
WPP
Debt Issuance
  • WPP plc successfully priced a €1,000 million, 5.5-year senior unsecured fixed-rate RegS bond issuance on December 2, 2025.
  • The bonds will carry an annual coupon of 3.625% and are expected to be rated "BBB" by S&P and "Baa2" by Moody's.
  • The transaction garnered significant investor interest, resulting in a 2.9 times oversubscription with a total order book exceeding €2.9 billion.
  • WPP intends to use the net proceeds for general corporate purposes, including the refinancing of existing indebtedness.
Dec 2, 2025, 6:40 PM
WPP plc reports UBS Group AG's voting rights fall below 5% threshold
WPP
  • WPP plc filed a Form 6-K on November 28, 2025, notifying of a change in major holdings.
  • UBS Group AG-Investment Bank & Global Wealth Management reported that its trading book holdings in WPP PLC fell below the 5% reporting threshold, making them exempt from further reporting.
  • On November 26, 2025, UBS Group AG's total voting rights in WPP plc decreased from a previous notification position of 5.183476% to 0.000000%.
Nov 28, 2025, 4:53 PM
WPP plc Reports Major Holdings Notification from UBS Group AG
WPP
Acquisition
Investment
  • WPP plc received a Notification of Major Holdings on November 27, 2025, from UBS Group AG-Investment Bank & Global Wealth Management concerning an acquisition or disposal of voting rights.
  • The threshold for this notification was crossed on November 25, 2025.
  • The resulting total position of UBS Group AG-Investment Bank & Global Wealth Management in WPP plc on the date the threshold was crossed is detailed below :
Metric25-Nov-2025
% of voting rights attached to shares5.031210%
% of voting rights through financial instruments0.152266%
Total of both in %5.183476%
Total number of voting rights held in issuer55,919,465
Nov 28, 2025, 1:05 PM
WPP plc reports FIL Limited's increased stake
WPP
  • WPP plc received a notification on November 3, 2025, from FIL Limited regarding an acquisition of voting rights.
  • As of October 31, 2025, FIL Limited's total voting rights in WPP plc reached 8.917800%, an increase from a previous total position of 5.652800%.
  • This total includes 8.583500% of voting rights attached to shares and 0.334300% through financial instruments.
  • The 5% threshold was crossed upwards by Fidelity Investments Canada ULC, a controlled undertaking of FIL Limited.
Nov 4, 2025, 11:44 AM
WPP Reports Q3 2025 Results, Revises FY 2025 Guidance, and Initiates Strategic Review
WPP
Earnings
Guidance Update
Management Change
  • WPP plc reported Q3 2025 revenue less pass-through costs of £2,459 million, marking a 5.9% like-for-like (LFL) decline, and year-to-date (YTD) revenue less pass-through costs of £7,485 million, a 4.8% LFL decline, with performance at the low-end of expectations.
  • The company revised its FY 2025 guidance for LFL growth in revenue less pass-through costs to -5.5% to -6.0%, a downgrade from the previous -3% to -5%, and expects a headline operating profit margin of around 13%.
  • Cindy Rose became CEO on September 1, 2025, and has initiated a strategic review to address the "unacceptable" recent performance, aiming to return to growth and strengthen execution.
  • WPP extended its partnership with Google for cloud and AI technology and launched WPP Open Pro, a new AI platform edition, with 76,000 client-facing staff (over 90%) actively using WPP Open monthly in September.
Oct 30, 2025, 2:29 PM
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