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BBR Partners, LLC

CIK:0001352467
Asset Manager
$29B AUM
236 holdings
New York, NY, United States
Founded:1999
100 employees
Latest filing:Jun 30, 2025

BBR Partners, LLC is a boutique wealth management and registered investment advisory firm headquartered in New York, NY, with additional offices in Chicago, San Francisco, and Melville, NY. Founded in 1999, BBR Partners primarily serves ultra-high-net-worth individuals, families, family partnerships, foundations, and charitable organizations. Known for its highly customized approach, the firm offers comprehensive investment management, wealth advisory, and administrative services. As of late 2023, the firm managed assets for over 174 client families. BBR has grown steadily since inception and is distinguished by its specialization in multi-disciplinary wealth strategies tailored to client objectives, with over 100 employees.

Investment Strategy

BBR Partners executes a highly individualized investment strategy for each client, focusing on strategic asset allocation aligned with specific investment objectives. The firm acts as a manager of managers, conducting detailed qualitative and quantitative due diligence to allocate assets across a range of traditional and alternative strategies—including third-party managed equity and fixed income, mutual funds, ETFs, private funds, and BBR-administered vehicles. Their holistic approach integrates estate, tax, insurance, philanthropic planning, and administrative support to offer broad diversification and long-term growth and preservation, while remaining responsive to liquidity and unique client restrictions. The strategy combines long- and short-term positions, active trading, and risk controls for optimal outcomes.

Top Buys
I
ILOWAB ACTIVE ETFS INC
+$91.8M
S
SPYSPDR S&P 500 ETF TR
+$69.9M
I
IVVISHARES TR
+$11.2M
M
MSFTMICROSOFT CORP
+$9.3M
V
VTIVANGUARD INDEX FDS
+$7.7M
Top Sells
K
KKRKKR & CO INC.
-$47.3M
A
AAPLAPPLE INC
-$4.1M
A
ABBVABBVIE INC
-$2.2M
H
HROWHARROW INC
-$1.6M
P
PSXPHILLIPS 66
-$1.3M

Top Holdings

S
SPYSPDR S&P 500 ETF TR
+38.9%$624.6M
I
IVVISHARES TR
+7.3%$117.6M
I
ILOWAB ACTIVE ETFS INC
+5.7%$91.8M
U
UPSUNITED PARCEL SERVICE INC
+4.8%$76.4M
H
HAYWHAYWARD HLDGS INC
+3.9%$63.4M

Equity Positions (232)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
S
SPY
SPDR S&P 500 ETF TR38.88%$624.6M1,010,922$254.43$617.85+$69.9M
I
IVV
ISHARES TR7.32%$117.6M189,448$520.15$620.90+$11.2M
I
ILOW
AB ACTIVE ETFS INC5.71%$91.8M2,204,489$41.63$41.63+$91.8M
U
UPS
UNITED PARCEL SERVICE INC4.75%$76.4M756,415$197.56$100.94+$5.4M
H
HAYW
HAYWARD HLDGS INC3.94%$63.4M4,591,730$15.23$13.80+$2.0M

Industry Allocation

TRUCKING & COURIER SERVICES (NO AIR)
+4.8%
REFRIGERATION & SERVICE INDUSTRY MACHINERY
+3.9%
SERVICES-PREPACKAGED SOFTWARE
+3.1%
ELECTRONIC COMPUTERS
+2.7%
SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+2.7%