Earnings summaries and quarterly performance for Cricut.
Executive leadership at Cricut.
Board of directors at Cricut.
Research analysts who have asked questions during Cricut earnings calls.
AK
Angus Kelleher-Ferguson
Barclays
4 questions for CRCT
Also covers: AEO, FIGS, ROST
AM
Asiya Merchant
Citigroup Global Markets Inc.
2 questions for CRCT
Also covers: APH, CDW, DELL +12 more
Eric Sheridan
Goldman Sachs
2 questions for CRCT
Also covers: ABNB, ACVA, AMZN +42 more
Maya Neuman
Morgan Stanley
2 questions for CRCT
Also covers: CDW, HPQ, INGM +4 more
Michael Cadiz
Citigroup
2 questions for CRCT
Also covers: NTAP, PSTG, XRX
Erik Woodring
Morgan Stanley
1 question for CRCT
Also covers: AAPL, CDW, DELL +19 more
Recent press releases and 8-K filings for CRCT.
Cricut Reports Q3 2025 Results with Revenue Growth and Increased Profitability
CRCT
Earnings
Guidance Update
New Projects/Investments
- Cricut reported Q3 2025 revenue of $170.4 million, a 2% increase year-on-year, with operating income growing 114% to $22.7 million and EPS up 100% to $0.10 per diluted share.
- Platform revenue grew 7% to $82.8 million, driven by a 6% year-on-year increase in paid subscribers to just over 3 million.
- Products revenue decreased 3%, primarily due to a 17% decline in accessories and materials revenue, while connected machines revenue increased 12%.
- The company is accelerating investments in hardware, materials, engagement, marketing, and AI, including the launch of two new cutting machines and moving the Create AI feature to production.
- Management expects higher tariff costs to negatively impact margins in Q4 2025, with this headwind projected to accelerate in 2026.
Nov 4, 2025, 10:00 PM
CRCT Announces Q3 2025 Financial Results
CRCT
Earnings
Dividends
Guidance Update
- CRCT reported Q3 2025 revenue of $170.4 million, marking a 2% year-over-year increase. Operating income significantly rose by 114% to $22.7 million, and net income increased by 79% to $20.5 million.
- The company's paid subscriber base reached 3.00 million in Q3 2025, contributing to a 7% year-over-year increase in Platform revenue.
- Platform gross margins improved to 55.2% in Q3 2025, primarily due to lower amortization of software development costs.
- As of September 30, 2025, CRCT held $207.1 million in cash and equivalents and generated $117.8 million in cash flow from operations year-to-date.
- Management expects Platform sales to increase sequentially and year-over-year in Q4, anticipating profitability and significant positive cash flow for the full year, despite projected higher tariff costs impacting Q4 margins.
Nov 4, 2025, 10:00 PM
Cricut, Inc. Reports Strong Q3 2025 Financial Results and Announces Dividend
CRCT
Earnings
Dividends
Share Buyback
- Cricut, Inc. reported Q3 2025 revenue of $170.4 million, an increase of 2% compared to Q3 2024.
- Net income for Q3 2025 surged 79% to $20.5 million, with diluted earnings per share reaching $0.10.
- The company's paid subscribers grew to over 3 million, marking a 6% year-over-year increase.
- Cricut announced a recurring semi-annual dividend of $0.10 per share to be paid in January 2026 and repurchased 441 thousand shares for $2.3 million in Q3 2025.
Nov 4, 2025, 9:11 PM
Cricut, Inc. Announces Q3 2025 Financial Results
CRCT
Earnings
Dividends
Share Buyback
- Cricut, Inc. reported Q3 2025 revenue of $170.4 million, marking a 2% increase compared to Q3 2024.
- Net income grew 79% to $20.5 million in Q3 2025, with diluted earnings per share reaching $0.10, up from $0.05 in Q3 2024.
- The company's Paid Subscribers increased 6% year-over-year to over 3 million.
- Cricut announced a recurring semi-annual dividend of $0.10 per share, payable in January 2026, and repurchased 441 thousand shares for $2.3 million during Q3.
Nov 4, 2025, 9:05 PM
Cricut Discusses Platform Growth, New Products, and Capital Allocation at Goldman Sachs Conference
CRCT
Product Launch
Dividends
Share Buyback
- Cricut's platform business is highly profitable, representing 70% of total company gross profits and 47% of sales, with paid subscribers increasing 7% year-over-year to over 3 million.
- The company launched new Cricut Explore® 4 and Cricut Maker® 4 machines in February, which cut up to two times faster. Marketing investments increased by $20 million last year and continue at an elevated rate in 2025, showing improved sell-out data year-over-year.
- Cricut returned capital to shareholders, paying a $0.75 special dividend and a $0.10 recurring dividend in July. The board also approved a third $50 million stock buyback in May. The company has no long-term debt.
- While paid subscribers are growing year-over-year, the company anticipates sequential softness in Q2 and Q3 due to seasonality. Improving user engagement is a top priority, as trailing 3-month year-over-year engagement was down 2%.
Sep 10, 2025, 10:05 PM
Cricut Discusses Platform Growth, New Products, and Shareholder Returns at Conference
CRCT
Dividends
Share Buyback
Product Launch
- Cricut's platform business is a key profit driver, representing 70% of total company gross profits, with paid subscribers increasing 7% year-over-year to over 3 million as of the last reported quarter.
- The company launched new products, Explore 4 and Maker 4, earlier in 2025, which offer significant improvements such as 2x faster cutting.
- Cricut demonstrated a strong commitment to shareholder returns, having paid a $0.75 special dividend and a $0.10 recurring dividend in July, and the board approved a third $50 million stock buyback in May.
- While international revenue grew 8% for the quarter, physical product sales experienced declines in certain markets, notably Australia, which has been under pressure for two years.
Sep 10, 2025, 10:05 PM
Quarterly earnings call transcripts for Cricut.
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