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Advisornet Financial, Inc.

CIK:0001409362
Investment Adviser
$1B AUM
2,234 holdings
Minnetonka, MN, US
Founded:1959
50 employees
Latest filing:Sep 30, 2025

AdvisorNet Financial, Inc is a financial advisory and investment firm headquartered in Minnetonka, Minnesota. It operates as a registered investment adviser and institutional asset manager, filing regular 13F forms with the SEC. The firm serves a broad client base with a focus on independent financial advisers and their clients. AdvisorNet Financial has a long-standing presence in the region, providing a range of wealth management and investment services.

Investment Strategy

AdvisorNet Financial, Inc provides portfolio management, advisory, and wealth management services primarily for individuals, families, and institutions. The firm utilizes a diversified investment approach, combining both fundamental and quantitative analysis, and offers access to a range of both equity and fixed-income securities as part of its allocation strategy. AdvisorNet emphasizes a client-centric model, supporting independent advisers and focusing on personalized financial planning and asset allocation tailored to each client’s goals.

Latest 13F Filing Activity

Advisornet Financial, Inc. filed their most recent 13F report on Sep 30, 2025 disclosing 2,148 equity positions and 26 options positions with a total 13F market value of $2B. The fund increased holdings in Ishares S&P 500 Index, Anfield Universal Fixed Income Etf, Apple Inc. among other positions. Advisornet Financial, Inc. reduced exposure to Ishares 1-3 YR Treasury Bond Etf, Ares Capital Corp. Com, Vaneck BDC Income Etf among others.

Top Buys
I
IVVISHARES S&P 500 INDEX
+$17.9M
A
AFIFANFIELD UNIVERSAL FIXED INCOME ETF
+$14.0M
A
AAPLAPPLE INC
+$7.9M
B
BNDVANGUARD TOTAL BOND MARKET ETF
+$7.6M
P
PAAAPGIM AAA CLO ETF
+$7.5M
Top Sells
S
SHYISHARES 1-3 YR TREASURY BOND ETF
-$3.9M
A
ARCCARES CAPITAL CORP COM
-$2.3M
B
BIZDVANECK BDC INCOME ETF
-$2.1M
M
MFICAPOLLO INVT CORP COM SH BEN INT
-$1.8M
P
PNWPINNACLE WEST CAP CORP COM
-$1.1M

Top Holdings

I
IVVISHARES S&P 500 INDEX
+4.9%$86.3M
D
DFAUDIMENSIONAL US CORE EQUITY MARKET ETF
+2.3%$41.3M
D
DFICDIMENSIONAL INTERNATIONAL CORE EQUITY 2 ETF
+2.0%$35.5M
J
JPSTJPMORGAN ULTRA-SHORT INCOME ETF
+2.0%$34.5M
A
AGGISHARES AGGREGATE BOND ETF
+1.8%$32.5M

Equity Positions (2,148)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
ISHARES S&P 500 INDEX4.88%$86.3M128,909$554.91$669.30+$17.9M
DIMENSIONAL US CORE EQUITY MARKET ETF2.33%$41.3M901,536$35.59$45.76+$2.4M
DIMENSIONAL INTERNATIONAL CORE EQUITY 2 ETF2.01%$35.5M1,081,702$26.01$32.79+$2.7M
JPMORGAN ULTRA-SHORT INCOME ETF1.95%$34.5M679,593$50.48$50.73+$4.9M
ISHARES AGGREGATE BOND ETF1.84%$32.5M323,723$99.50$100.25+$2.2M

Options Positions (26)

TickerSecurityActionTypeNotional ValueContractsUnderlying PricePremium PaidChange (Contracts)Change (Value)
FINANCIAL SELECT SECTOR SPDRBought
Put
$404.0K75$53.87$52.77+20+$116.0K
META PLATFORMS INC CL ASold
Call
$293.8K4$734.38$557.63-1-$75.3K
SPROUTS FMRS MKT INC COMNew
Call
$97.9K9$108.80$108.80+9+$97.9K
ASML HOLDING N V N Y REGISTRY SHS
Call
$96.8K1$968.09$693.080+$17.0K
NVIDIA CORPORATION COM
Call
$93.3K5$186.58$108.380+$14.5K

Industry Allocation

SERVICES-PREPACKAGED SOFTWARE
+2.9%
SEMICONDUCTORS & RELATED DEVICES
+2.3%
COMMODITY CONTRACTS BROKERS & DEALERS
+2.0%
ELECTRONIC COMPUTERS
+1.7%
SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+1.6%