Mission Wealth Management, LP
Mission Wealth Management, LP is a Santa Barbara-based, SEC-registered investment advisory firm founded in 2000. The firm is dedicated to delivering comprehensive financial planning, personalized investment management, tax and estate planning, and fiduciary advisory services primarily to high-net-worth individuals and families. Mission Wealth employs approximately 145 people and operates with a client-centric, culture-first philosophy, emphasizing values of care, adaptability, and client empowerment. The firm serves over 12,000 accounts, focusing on personalized wealth management and financial planning strategies.
Investment Strategy
Mission Wealth Management takes a personalized, client-focused approach, delivering discretionary and non-discretionary portfolio management with an emphasis on customization for each client’s unique goals. The firm serves predominately high-net-worth individuals and families, managing broad asset allocations across equities, fixed income, and alternatives. Mission Wealth acts as a fiduciary, recommending only fee-based advisory solutions without accepting commissions or performance-based fees. They integrate financial planning, tax, and estate planning into their investment process, leveraging a diversified and disciplined approach while prioritizing client interests and transparent reporting.
Latest 13F Filing Activity
Mission Wealth Management, LP filed their most recent 13F report on Jun 30, 2025 disclosing 645 equity positions and 36 options positions with a total 13F market value of $5B. The fund increased holdings in Vanguard Index FDS, Microsoft Corp., Ishares TR among other positions. Mission Wealth Management, LP reduced exposure to Vanguard BD Index FDS, Unitedhealth Group Inc., SPDR Series Trust among others.
Top Holdings
Equity Positions (645)
| Ticker | Security | Weight | Market Value | Shares | Avg Cost | Price | Change (QoQ) |
|---|---|---|---|---|---|---|---|
V VUG | VANGUARD INDEX FDS | 9.69% | $453.0M | 1,033,308 | $233.01 | $438.40 | +$83.4M |
V VTV | VANGUARD INDEX FDS | 8.79% | $411.0M | 2,325,179 | $127.54 | $176.74 | +$19.7M |
I IEFA | ISHARES TR | 7.93% | $371.0M | 4,444,040 | $68.71 | $83.48 | +$53.5M |
V VB | VANGUARD INDEX FDS | 5.48% | $256.3M | 1,081,327 | $184.75 | $236.98 | +$22.0M |
M MSFT | MICROSOFT CORP | 4.44% | $207.8M | 417,770 | $281.00 | $497.41 | +$62.9M |
Options Positions (10)
| Ticker | Security | Action | Type | Notional Value | Contracts | Underlying Price | Premium Paid | Change (Contracts) | Change (Value) |
|---|---|---|---|---|---|---|---|---|---|
M MSFT | MICROSOFT CORP | Sold | Put | $30.6M | 615 | $497.41 | $348.13 | -23 | +$6.6M |
A AAPL | APPLE INC | Bought | Put | $14.4M | 703 | $205.17 | $190.47 | +12 | -$925.7K |
N NVDA | NVIDIA CORPORATION | Sold | Put | $10.8M | 686 | $157.99 | $113.52 | -682 | -$4.0M |
T TSLA | TESLA INC | Bought | Put | $9.2M | 289 | $317.66 | $274.16 | +40 | +$2.7M |
A AVGO | BROADCOM INC | Bought | Put | $5.2M | 190 | $275.65 | $150.27 | +41 | +$2.7M |
Industry Allocation
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