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Strategic Family Wealth Counselors, L.L.C.

CIK:0001729755
Investment Adviser
$1B AUM
147 holdings
Fairfield, NJ, US
Founded:2006
13 employees
Latest filing:Jun 30, 2025

Strategic Family Wealth Counselors, LLC is an SEC Registered Investment Adviser headquartered in Fairfield, New Jersey. Founded as a comprehensive wealth management firm, it offers personalized financial planning, investment advisory, and fiduciary management services primarily to high-net-worth individuals, families, and pension plans. The firm is noted for its relationship-driven, high-touch approach, emphasizing integrity and meticulous attention to client needs. As of 2025, the firm has 13 employees and manages assets for over 3,200 client accounts.

Investment Strategy

Strategic Family Wealth Counselors, LLC employs a highly personalized asset allocation strategy tailored to the specific needs and objectives of each client. The firm integrates comprehensive financial planning with ongoing investment management, utilizing both discretionary and non-discretionary approaches. Their investment philosophy centers on simplifying client wealth management through diversified portfolios, long-term financial planning, and continuous support, predominantly serving high-net-worth individuals and some pension plans. The firm carefully positions client assets and develops unique financial plans that consolidate and streamline all aspects of clients’ financial lives.

Latest 13F Filing Activity

Strategic Family Wealth Counselors, L.L.C. filed their most recent 13F report on Jun 30, 2025 disclosing 145 equity positions and 1 options positions with a total 13F market value of $351M. The fund increased holdings in Roblox Corp., Schwab Strategic TR, Uber Technologies Inc. among other positions. Strategic Family Wealth Counselors, L.L.C. reduced exposure to Schwab Strategic TR, Pacer FDS TR, Apple Inc. among others.

Top Buys
R
RBLXROBLOX CORP
+$12.3M
S
SCHGSCHWAB STRATEGIC TR
+$2.8M
U
UBERUBER TECHNOLOGIES INC
+$2.4M
A
ARKKARK ETF TR
+$2.1M
C
CGGRCAPITAL GROUP GROWTH ETF
+$1.8M
Top Sells
S
SCHDSCHWAB STRATEGIC TR
-$1.1M
C
COWZPACER FDS TR
-$595.6K
A
AAPLAPPLE INC
-$383.7K
C
CVXCHEVRON CORP NEW
-$284.9K
C
CGCPCAPITAL GRP FIXED INCM ETF T
-$262.8K

Top Holdings

R
RBLXROBLOX CORP
+7.8%$27.5M
S
SCHGSCHWAB STRATEGIC TR
+4.4%$15.3M
S
SCHDSCHWAB STRATEGIC TR
+3.5%$12.3M
S
SPYSPDR S&P 500 ETF TR
+3.3%$11.6M
U
UBERUBER TECHNOLOGIES INC
+3.3%$11.6M

Equity Positions (145)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
ROBLOX CORP7.83%$27.5M261,426$64.82$105.20+$12.3M
SCHWAB STRATEGIC TR4.36%$15.3M524,314$13.23$29.21+$2.8M
SCHWAB STRATEGIC TR3.52%$12.3M465,630$21.08$26.50-$1.1M
SPDR S&P 500 ETF TR3.31%$11.6M18,821$420.54$617.85+$978.4K
UBER TECHNOLOGIES INC3.31%$11.6M124,540$28.61$93.30+$2.4M

Options Positions (1)

TickerSecurityActionTypeNotional ValueContractsUnderlying PricePremium PaidChange (Contracts)Change (Value)
ANAVEX LIFE SCIENCES CORPBought
Call
$64.5K70$9.22$8.95+40+$38.8K

Industry Allocation

SERVICES-PREPACKAGED SOFTWARE
+11.0%
SERVICES-BUSINESS SERVICES, NEC
+3.8%
SEMICONDUCTORS & RELATED DEVICES
+2.2%
ELECTRONIC COMPUTERS
+1.9%
PHARMACEUTICAL PREPARATIONS
+1.7%