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OptimizeRx (OPRX)

OptimizeRx Corporation is a digital health technology company that facilitates care-focused engagement between life sciences organizations, healthcare providers, and patients. The company connects over two million U.S. healthcare providers and millions of patients through an intelligent omnichannel technology platform. OptimizeRx sells digital health solutions that enhance communication and engagement throughout the patient care journey.

  1. Digital Health Technology Solutions - Provides platforms that facilitate communication between life sciences organizations, healthcare providers, and patients, leveraging technology for effective engagement.
  2. AI-powered Dynamic Audience and Activation Platform (DAAP) - Utilizes machine-learning algorithms to identify optimal audiences and channels for delivering targeted health-related information.
  3. Direct-to-Consumer Healthcare Marketing - Offers marketing solutions directly to consumers and patients, expanded through the acquisition of Medicx Health.

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NamePositionExternal RolesShort Bio

Stephen L. Silvestro

ExecutiveBoard

Chief Executive Officer

CEO of OPRX since March 10, 2025. Previously served as President from October 2023 to January 2025 and as Chief Commercial Officer from April 2019 to October 2023.

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Doug Besch

Executive

Chief Product Officer and Chief Technology Officer

Doug Besch is the Chief Product Officer and Chief Technology Officer at OptimizeRx since January 1, 2025. He previously joined as SVP Product Strategy & Innovation on May 24, 2021 and became Chief Product Officer in October 2022.

Edward Stelmakh

Executive

Chief Financial Officer (CFO) and Chief Operations Officer (COO)

Edward Stelmakh serves as CFO and COO at OptimizeRx Corporation since October 11, 2021. He has extensive financial leadership experience, previously holding roles such as CFO at Otsuka America Pharmaceuticals and Covance.

Marion Odence-Ford

Executive

Chief Legal Officer and Chief Human Resources Officer

Marion Odence-Ford is the Chief Legal Officer and Chief Human Resources Officer at OPRX since January 1, 2025. Previously, she served as General Counsel & Chief Compliance Officer starting February 2021.

Theresa Greco

Executive

Chief Commercial Officer

Theresa Greco has served as Chief Commercial Officer at OPRX since October 2023, after leading Medicx Health as President from August 2022. She has also held executive roles at Prognos Health, MediSpend, LexisNexis Healthcare, and Computer Sciences Corporation.

Catherine Klema

Board

Director

President of Nettleton Advisors LLC; Board of Managers at Quorum Health; Board of Trustees at Albert Einstein College of Medicine; Board of Trustees at Montefiore Health System

Catherine Klema joined OptimizeRx as a Director and serves as Chair of the Nominating and Governance Committee at OPRX since January 2024. With over 40 years of experience in healthcare investment, data, and analytics, she has served as President of Nettleton Advisors LLC and held active board roles at Quorum Health, Albert Einstein College of Medicine, and Montefiore Health System.

Gregory Wasson

Board

Director

President and Co-founder of Wasson Enterprise; Co-founder and Chairman of Cooler Screens, Inc.; Board Member at P3 Health Partners Inc.

Gregory Wasson joined OptimizeRx Corporation as a Director in July 2020 and serves as a member of the Compensation Committee. He was also nominated for re-election as a director at the 2025 annual stockholders' meeting.

James Lang

Board

Director

CEO at EVERSANA; Executive Advisor at Water Street Healthcare Partners; Director at BioVie Inc.

James Lang has served as Director at OPRX since January 2017, actively guiding board and committee matters such as serving as Compensation Committee Chair and member of the Nominating and Governance Committee. He brings over 30 years of experience in healthcare data and analytics, and he currently holds external roles including CEO at EVERSANA and Executive Advisor at Water Street Healthcare Partners.

Lynn O’Connor Vos

Board

Chairperson of the Board of Directors

President of VosHealth, LLC; Chairperson of Medisafe, Inc.; Director of Aspira Women’s Health, Inc.; Director of Modular Medical

Lynn O’Connor Vos joined OptimizeRx as a director in September 2015, became an independent director in 2017, and was appointed Chairperson of the Board of Directors in January 2024, reflecting her extensive expertise in healthcare strategy and corporate governance.

Patrick Spangler

Board

Director

Patrick Spangler joined OPRX as a director in March 2018 and currently serves as the Chair of the Audit Committee. He has over 35 years of finance and healthcare industry expertise, having held key leadership roles such as CFO at multiple companies.

  1. Given your 11% YoY revenue growth and a slight decline in gross margin from 62% to 60.9%, what specific actions are being taken to mitigate the drag from lower-margin managed service revenue while accelerating higher-margin subscription contracts?
  2. With continued market uncertainties regarding tariffs and pricing negotiations, how are you ensuring real-time visibility and response from your sales team, and what contingency plans exist if customer sentiment shifts?
  3. As you transition more revenue to a subscription-based model, can you detail how spreading revenue recognition over 12 months will impact overall margins, and what steps are being taken to move toward multiyear deals despite industry norms?
  4. Your Q1 results show over 80% committed revenue for the full year, yet gaps between pipeline and guidance persist; what are the key risks or operational challenges that might delay converting your pipeline into realized revenue?
  5. With your business increasingly relying on top pharmaceutical manufacturers and evolving digital channels, how do you plan to balance customer concentration risk while pursuing the margin improvements necessary to achieve sustainable Rule of 40 performance?
Program DetailsProgram 1
Approval DateQ1 2023
End Date/DurationMarch 12, 2024
Total Additional Amount$15.0 million
Remaining Authorization$15.0 million
DetailsRepurchases depend on market conditions, share price, availability, and other factors

Notable M&A activity and strategic investments in the past 3 years.

CompanyYearDetails

Healthy Offers, Inc. (d/b/a Medicx Health)

2023

The acquisition was completed on October 24, 2023 when a wholly-owned subsidiary of OptimizeRx merged with Medicx Health for an aggregate consideration of $95,000,000, partially financed through a $40,000,000 term loan and a $10.5 million management reinvestment, aimed at expanding its healthcare marketing platform and boosting revenue to nearly $100 million with full integration expected in Q1 2024.

EvinceMed Corp.

2022

The acquisition, completed on April 14, 2022, was executed for a total consideration of $12,082,788.54 using both cash and equity, to enhance OptimizeRx’s specialty medication offerings by simplifying prescribing processes and improving patient access; notable terms included share holdbacks for indemnification adjustments and a clear allocation of purchase price between technology and goodwill.

No recent press releases or 8-K filings found for OPRX.