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Tripadvisor, Inc. (TRIP) is a global travel guidance platform that connects people to experiences worth sharing. The company provides a comprehensive suite of services, including user-generated reviews, travel bookings, and dining reservations, to help travelers discover and plan memorable trips. Its offerings span across accommodations, experiences, and dining, supported by a vast network of partners and a large global audience.
- Viator - Focuses on experiences and activities bookings, offering a wide range of tours, activities, and attractions from operators worldwide.
- Brand Tripadvisor - Provides travel guidance through user-generated content, including reviews and ratings for accommodations, restaurants, and attractions. It also offers advertising and affiliate marketing services.
- Tripadvisor-branded hotels - Includes click-based advertising, subscription-based advertising, and hotel-sponsored placements.
- Media and advertising - Generates revenue through display-based advertising.
- Tripadvisor experiences and dining - Offers affiliate marketing commissions and restaurant services.
- Other - Covers cruises, alternative accommodation rentals, flights, and rental cars.
- TheFork - Specializes in online restaurant reservations, helping diners discover and book tables while assisting restaurants in optimizing operations.
Competitors mentioned in the company's latest 10K filing.
| Company | Description |
|---|---|
General OTAs, such as this company, have significantly more customers, data, and financial and other resources than we do, and may be able to leverage those strengths to compete more aggressively with us. | |
General OTAs, such as this company, have significantly more customers, data, and financial and other resources than we do, and may be able to leverage those strengths to compete more aggressively with us. | |
General OTAs, such as this company, have significantly more customers, data, and financial and other resources than we do, and may be able to leverage those strengths to compete more aggressively with us. | |
Traveloka | General OTAs, such as this company, have significantly more customers, data, and financial and other resources than we do, and may be able to leverage those strengths to compete more aggressively with us. |
General OTAs, such as this company, have significantly more customers, data, and financial and other resources than we do, and may be able to leverage those strengths to compete more aggressively with us. | |
General OTAs, such as this company, have significantly more customers, data, and financial and other resources than we do, and may be able to leverage those strengths to compete more aggressively with us. | |
GetYourGuide | Experiences OTAs, such as this company, are part of the competitive landscape we face. |
Klook | Experiences OTAs, such as this company, are part of the competitive landscape we face. |
TUI Musement | Experiences OTAs, such as this company, are part of the competitive landscape we face. |
Hotel metasearch providers, such as this company, are part of the competitive landscape we face. | |
Kayak | Hotel metasearch providers, such as this company, are part of the competitive landscape we face. |
Skyscanner | Hotel metasearch providers, such as this company, are part of the competitive landscape we face. |
Online search, social media, and marketplace platforms for advertising spend, such as this company, are part of the competitive landscape we face. | |
Online search, social media, and marketplace platforms for advertising spend, such as this company, are part of the competitive landscape we face. | |
X | Online search, social media, and marketplace platforms for advertising spend, such as this company, are part of the competitive landscape we face. |
Online search, social media, and marketplace platforms for advertising spend, such as this company, are part of the competitive landscape we face. | |
Online search, social media, and marketplace platforms for advertising spend, such as this company, are part of the competitive landscape we face. | |
Emerging online advertising businesses, such as ad-supported retail and entertainment platforms like this company, are part of the competitive landscape we face. | |
Emerging online advertising businesses, such as ad-supported retail and entertainment platforms like this company, are part of the competitive landscape we face. | |
Emerging online advertising businesses, such as ad-supported retail and entertainment platforms like this company, are part of the competitive landscape we face. | |
OpenTable | Global and regional restaurant technology providers for reservation management and related services, such as this company, are part of the competitive landscape we face. |
Resy | Global and regional restaurant technology providers for reservation management and related services, such as this company, are part of the competitive landscape we face. |
Tock | Global and regional restaurant technology providers for reservation management and related services, such as this company, are part of the competitive landscape we face. |
| Customer | Relationship | Segment | Details |
|---|---|---|---|
Booking (and subsidiaries) | Buys traveler leads via click-based advertising | Brand Tripadvisor | Revenue: ≥10% of total in 2024 (≥$183.5 million out of $1,835 million total). Combined with Expedia: 22% in 2024, 25% in 2023, and 31% in 2022 of total revenue. |
Expedia (and subsidiaries) | Buys traveler leads via click-based advertising | Brand Tripadvisor | Part of combined 22% in 2024, 25% in 2023, and 31% in 2022 of total revenue. Accounts receivable: 10% in 2024 (~$20.7 million out of $207 million total). |
Notable M&A activity and strategic investments in the past 3 years.
| Company | Year | Details |
|---|---|---|
Liberty TripAdvisor Holdings, Inc. | 2024 | Tripadvisor announced a planned acquisition of Liberty TripAdvisor for a total merger consideration of approximately $435 million, which includes cash payments for common and redeemable preferred stock as well as a repayment of senior debentures, and a subsequent share repurchase to simplify its capital structure. The transaction is expected to provide enhanced trading liquidity, align voting and economic interests, and be immediately cash flow accretive, with closing anticipated in Q2 2025. |