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Snap (SNAP)

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Research analysts who have asked questions during Snap earnings calls.

Recent press releases and 8-K filings for SNAP.

Snap Finance Study Reveals Widespread Delayed Purchases and Financing Reliance in 2025, Cautious Optimism for 2026
SNAP
Demand Weakening
  • A December 2025 Snap Finance survey found that 66% of U.S. households delayed essential purchases of $300 or more in 2025 due to financial constraints, with this figure rising to 86% for credit-challenged consumers.
  • Despite 72% of respondents reporting good financial management, 62% indicated living paycheck to paycheck in 2025, highlighting limited financial flexibility.
  • 51% of respondents applied for new financing in 2025 to cover major purchases, reflecting a significant reliance on accessible payment options for essential expenses.
  • For 2026, 53% of respondents expect their financial situation to improve, though 43% anticipate increased reliance on credit or financing.
  • The top concerns for 2026 are inflation (67%), unexpected expenses (48%), and potential job loss (44%).
Feb 18, 2026, 2:01 PM
Snapchat to Launch Creator Subscriptions in U.S.
SNAP
Product Launch
New Projects/Investments
Revenue Acceleration/Inflection
  • Snapchat is launching Creator Subscriptions in an alpha test in the U.S. on February 23, allowing creators to offer subscriber-only content, priority replies, and an ad-free experience for their Stories.
  • This initiative is part of Snap's broader push to build recurring, higher-margin revenue amidst advertising headwinds.
  • The company highlights its 946 million daily active users and the 71% year-over-year growth of its existing paid offerings (Snapchat+ and Memories Storage Plans), which now total approximately 24 million subscribers.
  • Analysts have mixed reactions, with some like Citi cutting their price target to $6 and others like Arete upgrading to Buy with a $7.30 target, reflecting differing views on the pivot from ad-led to subscription revenue.
Feb 17, 2026, 12:08 PM
Snap Reports Strong Q4 2025 Results and Outlines 2026 Strategic Focus
SNAP
Earnings
Revenue Acceleration/Inflection
Guidance Update
  • Snap reported strong Q4 2025 financial results, with total revenue reaching $1.72 billion, a 10% year-over-year increase, driven by advertising revenue of $1.48 billion (up 5% year-over-year) and other revenue of $232 million (up 62% year-over-year). The company achieved a 59% adjusted gross margin and net income of $45 million.
  • The platform's monthly active users reached 946 million, nearing its goal of 1 billion, while subscribers grew 71% year-over-year to 24 million in Q4 2025. Additionally, total active advertisers increased 28% year-over-year.
  • Snap is pivoting towards profitable growth, evidenced by a new $500 million share repurchase program and a focus on the commercial launch of Specs in 2026. For Q1 2026, the company provided revenue guidance of $1.5 billion-$1.53 billion and Adjusted EBITDA guidance of $170 million-$190 million.
Feb 4, 2026, 10:00 PM
Snap Inc. Reports Strong Q4 2025 Results with Revenue Growth and Net Income Profitability
SNAP
Earnings
Revenue Acceleration/Inflection
Share Buyback
  • Snap Inc. reported Q4 2025 total revenue of $1.72 billion, marking a 10% year-over-year increase, driven by 5% growth in advertising revenue to $1.48 billion and 62% growth in other revenue to $232 million.
  • The company achieved net income of $45 million in Q4 2025, a significant improvement from $9 million in the prior year, and its adjusted gross margin reached 59%, nearing its near-term goal of 60%.
  • Snapchat+ subscribers grew 71% year-over-year to 24 million in Q4 2025, contributing to the diversification of revenue streams and gross margin expansion.
  • For Q1 2026, Snap Inc. provided revenue guidance of $1.5 billion-$1.53 billion and Adjusted EBITDA guidance of $170 million-$190 million.
  • Snap Inc. authorized a new $500 million share repurchase program and is focused on profitable growth, including the commercial launch of Specs in 2026 and aligning infrastructure costs with monetization potential.
Feb 4, 2026, 10:00 PM
Snap Reports Q4 2025 Financial Results and 2026 Outlook
SNAP
Earnings
Guidance Update
Share Buyback
  • Snap reported Q4 2025 total revenue of $1.72 billion, an increase of 10% year-over-year, with advertising revenue growing 5% to $1.48 billion and other revenue surging 62% to $232 million.
  • The company achieved net income of $45 million and Adjusted EBITDA of $358 million in Q4 2025, while adjusted gross margin reached 59%.
  • Snap is focused on profitable growth, aiming to exceed 60% gross margins in 2026, and plans the commercial launch of its augmented reality product, Specs, in 2026.
  • For Q1 2026, Snap anticipates revenue between $1.5 billion and $1.53 billion and Adjusted EBITDA between $170 million and $190 million.
  • A new $500 million share repurchase program has been authorized.
Feb 4, 2026, 10:00 PM
SNAP Announces Q4 2025 Results
SNAP
Earnings
Revenue Acceleration/Inflection
Share Buyback
  • SNAP reported Q4 2025 revenue of $1,716 million, an increase of 10% year-over-year, with net income of $45 million and Adjusted EBITDA of $358 million.
  • Global monthly active users (MAU) grew 6% year-over-year to 946 million in Q4 2025, with average revenue per user (ARPU) reaching $3.62.
  • The company generated operating cash flow of $270 million and Free Cash Flow of $206 million in Q4 2025, ending the period with $2.9 billion in cash, cash equivalents, and marketable securities.
  • Key growth drivers included an 89% year-over-year increase in revenue from In-App Optimizations and a 62% increase in Other Revenue to $232 million, supported by a 71% rise in subscribers to 24 million.
  • SNAP repurchased 29.4 million shares in Q4 2025.
Feb 4, 2026, 10:00 PM
Snap Inc. Announces Q4 and Full Year 2025 Financial Results, Authorizes Share Repurchase
SNAP
Earnings
Share Buyback
Guidance Update
  • Snap Inc. reported Q4 2025 revenue of $1,716 million, a 10% increase year-over-year, contributing to full-year 2025 revenue of $5,931 million, up 11% year-over-year.
  • In Q4 2025, the company achieved net income of $45 million and Adjusted EBITDA of $358 million, with a gross margin of 59%. For the full year 2025, Adjusted EBITDA was $689 million.
  • The board of directors authorized a stock repurchase program of up to $500 million of its Class A common stock, supported by $2.9 billion in cash, cash equivalents, and marketable securities as of December 31, 2025.
  • Global monthly active users (MAU) reached 946 million in Q4 2025, a 6% increase year-over-year. The company provided Q1 2026 revenue guidance of $1.50 billion to $1.53 billion and plans for the public launch of Specs in 2026.
Feb 4, 2026, 9:11 PM
Snap Announces Fourth Quarter and Full Year 2025 Financial Results
SNAP
Earnings
Share Buyback
New Projects/Investments
  • Snap Inc. reported Q4 2025 revenue of $1,716 million, marking a 10% year-over-year increase, and full-year 2025 revenue of $5,931 million, an 11% increase year-over-year.
  • For Q4 2025, the company achieved net income of $45 million and Adjusted EBITDA of $358 million, with Free Cash Flow of $206 million. Full-year 2025 results included a net loss of $460 million, Adjusted EBITDA of $689 million, and Free Cash Flow of $437 million.
  • The board of directors authorized a stock repurchase program of up to $500 million of its Class A common stock, which will be funded from existing cash and cash equivalents. As of December 31, 2025, Snap had $2.9 billion in cash, cash equivalents, and marketable securities.
Feb 4, 2026, 9:10 PM
Snap Establishes Specs Inc. Subsidiary for Smart-Glasses Business
SNAP
Product Launch
New Projects/Investments
M&A
  • Snap is spinning off its smart-glasses business as Specs Inc., a wholly-owned subsidiary, to gain operational focus, enable partnerships, and create a clearer valuation and distinct brand.
  • This strategic move precedes the public launch of its next-generation Spectacles later this year, which are currently offered as a $99-per-month subscription aimed at developers and creators.
  • Specs are designed with see-through lenses to overlay 3D digital objects onto the real world, featuring an "Intelligence System" to assist users while prioritizing privacy.
  • Snap will face intense competition in the smart-glasses market, where Meta Platforms currently commands approximately 73%.
Jan 28, 2026, 2:24 PM
Circana Research Highlights SNAP Household Spending Trends
SNAP
  • SNAP households spend 23% more per household on CPG food and beverages than non-SNAP households, accounting for $336 billion in total CPG food and beverage spending.
  • These households make 29% more shopping trips compared to non-SNAP households.
  • 75% of SNAP food and beverage spending is on name brands.
  • Food retailers account for the largest share of SNAP channel dollar spend at 46%.
Dec 3, 2025, 2:05 PM
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