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Mogy Joel R Investment Counsel Inc.

CIK:0001126735
Investment Adviser
$2B AUM
119 holdings
Beverly Hills, CA, US
Founded:1976
10 employees
Latest filing:Sep 30, 2025

MOGY JOEL R INVESTMENT COUNSEL INC, founded in 1976, is an independent investment counseling firm headquartered in Beverly Hills, California. The firm provides investment management services primarily to high net worth individuals, families, and institutional clients. With approximately 1.8 billion USD in assets under management and a longstanding reputation, Mogy Joel R is known for its personalized and prudent investment approach, serving clients across the United States. Employee count and specific client details are not publicly disclosed, but the firm has operated for nearly five decades as a registered investment adviser in California.

Investment Strategy

MOGY JOEL R INVESTMENT COUNSEL INC pursues a long-term, fundamentals-driven investment strategy focused on building diversified portfolios for high net worth individuals, families, and select institutions. The firm utilizes active management of publicly traded U.S. equities and fixed income assets, emphasizing capital preservation, portfolio risk management, and consistent returns over market cycles. The counsel adapts investment allocations based on market trends and individual client objectives, with a strong emphasis on independent research and disciplined asset allocation.

Latest 13F Filing Activity

Mogy Joel R Investment Counsel Inc. filed their most recent 13F report on Sep 30, 2025 disclosing 119 equity positions with a total 13F market value of $2B. The fund increased holdings in Nvidia Corporation, Apple Inc., Alphabet Inc. among other positions. Mogy Joel R Investment Counsel Inc. reduced exposure to Adobe Inc., Accenture PLC Ireland, Salesforce Inc. among others.

Top Buys
N
NVDANVIDIA CORPORATION
+$38.1M
A
AAPLAPPLE INC
+$29.3M
G
GOOGALPHABET INC
+$22.3M
G
GOOGLALPHABET INC
+$20.8M
I
IDXXIDEXX LABS INC
+$8.8M
Top Sells
A
ADBEADOBE INC
-$9.8M
A
ACNACCENTURE PLC IRELAND
-$9.7M
C
CRMSALESFORCE INC
-$7.7M
I
INTUINTUIT
-$7.4M
I
ISRGINTUITIVE SURGICAL INC
-$6.7M

Top Holdings

N
NVDANVIDIA CORPORATION
+14.1%$257.3M
A
AAPLAPPLE INC
+8.5%$155.5M
M
MSFTMICROSOFT CORP
+8.1%$148.6M
C
COSTCOSTCO WHSL CORP NEW
+5.0%$91.4M
G
GOOGALPHABET INC
+4.5%$82.8M

Equity Positions (119)

TickerSecurityWeightMarket ValueSharesAvg CostPriceChange (QoQ)
NVIDIA CORPORATION14.10%$257.3M1,379,114$20.14$186.58+$38.1M
APPLE INC8.52%$155.5M610,633$31.76$254.63+$29.3M
MICROSOFT CORP8.14%$148.6M286,835$66.65$517.95+$5.8M
COSTCO WHSL CORP NEW5.01%$91.4M98,776$169.88$925.63-$6.2M
ALPHABET INC4.54%$82.8M339,999$38.52$243.55+$22.3M

Industry Allocation

SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC.
+17.1%
SERVICES-PREPACKAGED SOFTWARE
+16.4%
SEMICONDUCTORS & RELATED DEVICES
+14.1%
ELECTRONIC COMPUTERS
+8.5%
SERVICES-BUSINESS SERVICES, NEC
+6.8%

Investment Team (1)

NameRoleLocationLinkedIn
Kay Roberts
Kay Roberts
Portfolio ManagerRock Island, TN , United States