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Levi Strauss & Co. is a globally recognized apparel company founded in San Francisco, California, in 1853. The company designs, markets, and sells a wide range of clothing products, including jeans, casual and dress pants, activewear, tops, shorts, skirts, dresses, jackets, footwear, and related accessories for men, women, and children. Levi Strauss & Co. markets its products under several brands, including Levi’s®, Dockers®, Levi Strauss Signature™, Denizen®, and Beyond Yoga®.
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Levi's Brands - Comprises Levi's®, Levi Strauss Signature™, and Denizen® brands, representing the majority of the company's revenue globally.
- Levi's® - Offers a wide range of denim products, including jeans, jackets, and shirts.
- Levi Strauss Signature™ - Provides affordable denim and casual wear.
- Denizen® - Focuses on accessible denim products, with operations winding down during fiscal year 2024 and into 2025.
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Other Brands - Includes Dockers® and Beyond Yoga®, contributing a smaller portion to the overall revenue.
- Dockers® - Known for casual menswear and khaki pants, with strategic alternatives being evaluated, including a sale.
- Beyond Yoga® - Focuses on premium athleisure apparel, emphasizing quality, fit, and comfort.
| Name | Position | External Roles | Short Bio | |
|---|---|---|---|---|
Michelle Gass ExecutiveBoard | President and Chief Executive Officer | Member of the Board of Directors, Levi Strauss Foundation; Board of Directors member, PepsiCo, Inc. | Michelle Gass has been serving as the CEO of Levi Strauss & Co. since January 2024 and served as President from January 2023 to January 2024. She was previously the CEO of Kohl's Corporation until December 2022. | View Report → |
David Jedrzejek Executive | Senior Vice President and General Counsel | Vice President and member of the Board of Directors of the Levi Strauss Foundation | David Jedrzejek has been serving as Senior Vice President and General Counsel at Levi Strauss & Co. since June 2023, leading the global legal department and advising the board. Previously, he held roles as Deputy General Counsel and various Chief Counsel positions at the company. | |
Gianluca Flore Executive | Executive Vice President and Chief Commercial Officer | Gianluca Flore is the Executive Vice President and Chief Commercial Officer at Levi Strauss & Co. since July 29, 2024, where he oversees global commercial operations including Licensing and Planning; he previously held senior roles at Burberry Group, Kering Group, and others. | ||
Harmit Singh Executive | Executive Vice President and Chief Financial and Growth Officer | Board of Directors and Compensation Committee member at The Azek Company | Harmit Singh is the Executive Vice President and Chief Financial and Growth Officer at Levi Strauss & Co since January 2023. He previously served as the Executive Vice President and Chief Financial Officer at Levi Strauss & Co from January 2013 to January 2023. | |
Artemis Patrick Board | Board Director | President and CEO of Sephora North America | Artemis Patrick was appointed to Levi Strauss & Co.'s Board of Directors effective February 1, 2025 and serves on its Audit and Nominating, Governance and Corporate Citizenship Committees (effective March 1, 2025). She is also the President and CEO of Sephora North America since 2023, bringing extensive leadership and industry experience. | |
Christopher McCormick Board | Director | Christopher McCormick is a Director at Levi Strauss & Co. since 2016. He previously served as President and CEO of L.L. Bean, Inc. from 2001 to 2016. | ||
David Friedman Board | Class II Director | David Friedman has served as a board director at Levi Strauss & Co. since 2018 and is expected to retire on April 26, 2025. Previously, he demonstrated over 40 years of expertise in structural and earthquake engineering, having held executive roles at Forell/Elsesser Engineers. | ||
David Marberger Board | Director | Executive Vice President and Chief Financial Officer at Conagra Brands, Inc. | David Marberger is a Director at Levi Strauss & Co. and serves as Chair of the Audit Committee and a member of the Finance Committee since January 9, 2024. He is also the Executive Vice President and Chief Financial Officer at Conagra Brands, Inc. since 2016. | |
Elliott Rodgers Board | member of the Board of Directors | Executive Vice President and Chief Operations Officer at Foot Locker, Inc. | Elliott Rodgers has been a board member at Levi Strauss & Co. since 2020 and brings extensive operational and leadership experience from roles at well-known companies. He is currently the Executive Vice President and Chief Operations Officer at Foot Locker, Inc. since December 2022. | |
Jenny Ming Board | Member of the Board of Directors | CEO and Director, Rothy’s, Inc.; Kaiser Foundation Hospital and Health Plan | Jenny Ming has been a member of the Levi Strauss & Co. Board of Directors since 2014, serving on the Nominating, Governance and Corporate Citizenship and the Compensation and Human Capital Committees. She is an experienced industry leader who also serves as CEO and Director of Rothy’s, Inc. since January 2024. | |
Jill Beraud Board | Director | Chair of the Board at Fashion for Good BV; Director at Revance Therapeutics, Inc. | Jill Beraud has been a director at Levi Strauss & Co. since 2013, serving as Chair of the Finance Committee and member of the Compensation and Human Capital Committee, with previous executive leadership roles at companies such as Ippolita, Tiffany & Co., and PepsiCo. | |
Joshua Prime Board | director | Co-President, Argonaut Securities Company | Joshua Prime is a director on the Board of Levi Strauss & Co. since 2019 , and he previously served as Manager of Retail Strategy for the Americas Region from 2007 to 2009. | |
Robert Eckert Board | Chair of the Board of Directors | Operating Partner at FFL Partners, LLC; Chairman Emeritus at Mattel, Inc.; Director at Uber Technologies, Inc.; Director at Amgen, Inc.; Director at Eyemart Express Holdings, LLC; Director at Quinn Group Inc. | Robert Eckert has been Chair of the Board of Directors at Levi Strauss & Co. since 2021 and a director since 2010. He brings extensive leadership experience from key roles at companies such as FFL Partners, LLC, Mattel, Inc., and Kraft Foods, Inc.. | |
Spencer Fleischer Board | Director | Chairman of FFL Partners, LLC; Director of The Clorox Company; Director of Americans for Oxford, Inc. | Spencer Fleischer has been a board member of Levi Strauss & Co. since 2013 and chairs the Compensation and Human Capital Committee. He brings extensive experience from private equity and investment banking, including his roles as Chairman of FFL Partners, LLC and as a director of The Clorox Company and Americans for Oxford, Inc. | |
Troy Alstead Board | Board Director | Founder and President of Table 47, Ocean5, and The Cup Coffee Lounge; Director of Heritage Distilling; Director of Harley-Davidson, Inc.; Director of Array Technologies, Inc.; Director of OYO Global | Troy Alstead has been serving as a director at Levi Strauss & Co. since 2012. Previously, he held several executive roles at Starbucks Corporation, including Chief Operating Officer, which highlights his extensive background in global consumer goods. | |
Yael Garten Board | Director | Board Director at Fiverr International Ltd. | Yael Garten is a director at Levi Strauss & Co. since 2020, serving on the Audit Committee and the Nominating, Governance and Corporate Citizenship Committee. She has built her career with leadership roles at Apple and LinkedIn, and also serves on the board of Fiverr International Ltd. |
- Given the recent tariff announcements and your ongoing scenario planning, can you detail the specific strategies you’re implementing to mitigate tariff impacts on your cost structure while also passing some of these costs on to consumers?
- With your inventory levels up 7% in Q1 and seasonal challenges ahead, how will you adjust wholesale inventory planning to avoid future markdowns and ensure a streamlined turnover in Q2?
- Your guidance points to a blend of fixed and variable expenses similar to previous COVID-era dynamics; what targeted cost-saving measures or structural changes are you prepared to deploy should tightening global conditions persist?
- As you pivot towards a DTC-first strategy while still supporting wholesale growth, how do you plan to balance investment in new product innovations—like the linen and denim line—with the need to sustain margins in your core denim business?
- With increasing average unit retail prices and a strategy to sell more premium products, can you elaborate on the tactical pricing adjustments you intend to test across channels and how these will safeguard brand value amid volatile market conditions?
Notable M&A activity and strategic investments in the past 3 years.
| Company | Year | Details |
|---|---|---|
Beyond Yoga | 2021 | Levi Strauss & Co. acquired Beyond Yoga for $403 million in cash on September 21, 2021, providing the company an entry into the fast-growing, high-margin premium activewear market and complementing its expanding women’s business. The deal also brought Beyond Yoga’s premium brand, digital ecosystem, and experienced team of 80 employees under Levi’s umbrella, positioning the acquisition to drive double-digit revenue growth and broader international expansion. |
Recent press releases and 8-K filings for LEVI.
- Levi Strauss & Co. has commenced a private placement of up to €475 million aggregate principal amount of senior notes due 2030.
- The company intends to use the net proceeds from this offering, along with cash on hand, to redeem its 3.375% senior notes due 2027.
- These new notes will be general unsecured senior obligations of the company and will rank equally with all other senior unsecured indebtedness.
- The notes are being offered as a private placement to qualified institutional buyers in the United States and qualified investors in the European Economic Area and the United Kingdom.
- Levi Strauss & Co. shares surged 11.2 percent following stronger profits and a 6.4 percent revenue increase, driven by strong growth in the Americas and Europe.
- U.S. stock markets pulled back from recent record highs, with the S&P 500 falling about 0.3% to 6,259, due to investor caution over President Donald Trump's latest tariff threats.
- Despite these declines, markets have shown relative resilience, with investors treating the tariff threats more as negotiation tactics rather than expecting the most aggressive measures to be enforced.
- Levi Strauss & Co. is executing its third transformation, targeting revenue growth from $6 billion to $10 billion and an increase in EBIT margins to 15%. As part of this strategy, the company divested Dockers for over $300 million, with $100 million of the net proceeds allocated to share buybacks.
- The company has significantly diversified its supply chain, reducing US imports from China from 15-16% in 2018 to approximately 1% today, and now generates 60% of its business outside the US.
- Direct-to-consumer (DTC) is a key growth driver, increasing from 20-30% of total business to 52% as of Q1, with a target to reach 55-60%. DTC comparable sales have been positive for 12 consecutive quarters, and e-commerce, now 10% of the business, is highly profitable.
- Levi's has achieved market leadership in women's apparel and is successfully attracting younger consumers, with the average age of its US customer shifting from the high forties to the low thirties. The women's business is now close to 40% of total revenue, growing double-digit, and is higher gross margin.
- Levi Strauss & Co. (LS&Co.) has entered into a definitive agreement to sell its Dockers® brand to Authentic Brands Group.
- The initial transaction value is $311 million, with a potential to reach up to $391 million through an $80 million earnout opportunity based on future performance.
- LS&Co. intends to return approximately $100 million of the net cash proceeds from the transaction to shareholders through share repurchases.
- The transaction for Dockers® intellectual property and operations in the United States and Canada is expected to close on or around July 31, 2025, with the remaining operations closing around January 31, 2026.