Dana Telsey

Matthew Boss

Korinne Wolfmeyer

Mark Altschwager

Paul Lejuez

Alexandra Straton

Ashley Helgans

Katharine McShane

Krisztina Katai

Lorraine Maikis

Marni Shapiro

Olivia Tong

Simeon Siegel

Alex Straton

Ike Boruchow

Irwin Boruchow

Jonna Kim

Jungwon Kim

Kate McShane

Lorraine Hutchinson

Olivia Tong Cheang

Adrian Yee

Kelly Crago

Natalie May Koltermann

Sydney Wagner

- Bath & Body Works' new CEO, Daniel Heath, appointed in **May 2025**, is focused on achieving **mid-single-digit growth** and **margin expansion** by acquiring new consumers.  **[701985_tx_379065_0]** **[701985_tx_379065_6]** 
- Key strategic initiatives ("no-regret moves") include **elevating digital capabilities** with upcoming app and mobile web relaunches, **improving product efficacy messaging** on packaging, and expanding into **new distribution channels**, such as **600 college bookstores**.  **[701985_tx_379065_2]** **[701985_tx_379065_3]** 
- Operationally, the company plans to **reallocate capital** to growth drivers without diluting its nearly **20% operating margins**, thoughtfully **reduce promotions**, and continue its real estate shift towards **75% off-mall locations**.  **[701985_tx_379065_5]** **[701985_tx_379065_6]** **[701985_tx_379065_7]** 
- The supply chain is largely **U.S. sourced (80%)**, helping mitigate tariff impacts, and inventory is expected to be **up in the second half of FY 2025**.  **[701985_tx_379065_5]** **[701985_tx_379065_8]**

Bath & Body Works Outlines Growth Strategy and Operational Priorities for FY 2025

- Bath & Body Works reported **Q2 2026 net sales of $1.5 billion**, an increase of **1.5%** year-over-year, and **adjusted earnings per diluted share of $0.37**, both at the high end of their guidance range.  **[701985_tx_351592_4]** **[701985_tx_351592_5]**  For fiscal year 2025, the company narrowed its net sales growth guidance to **1.5% to 2.7%** and raised the low end of its adjusted earnings per diluted share guidance to **$3.35 to $3.60**.  **[701985_tx_351592_6]** 
- The company increased its planned full-year share repurchases from $300 million to **$400 million**, having already repurchased **8.5 million shares for $256 million** year-to-date.  **[701985_tx_351592_6]** 
- Strategic initiatives include elevating the digital platform, amplifying product efficacy messaging, and exploring new distribution channels, such as the recent entry into **over 600 college bookstores** to reach **7 million young consumers**.  **[701985_tx_351592_2]** **[701985_tx_351592_3]**  The company aims to return to **mid-single digit to high-single digit growth**.  **[701985_tx_351592_10]** 
- Tariffs are expected to negatively impact gross profit by approximately **$85 million** for the full year, with **$40 million** of that impact anticipated in Q3 2026.  **[701985_tx_351592_6]**

Bath & Body Works Reports Q2 2026 Results and Raises Full-Year EPS Guidance

Bath & Body Works (BBWI)